Signing the Contract on strategic partnership with OZON.ru

The Communications Agency Poleznye Svyazy and the largest online megamarket of Russia OZON.ru signed the Contract on strategic partnership. The agency will render assistance at the organization and carrying out ‘THE RUNET BOOK AWARD 2013’ — an annual independent online award in the sphere of the literature passing in a framework of popular vote. Among the main objectives facing agency: formation of structure of «Advisory council» of the Award in which the Russian cultural figures and arts and show business stars, placement of author’s articles and interview of experts OZON.ru, devoted to the Award, into mass media, carrying out action for journalists at awards ceremony, and also search and involvement of information partners. At the moment thanks to agency work as one of official partners of the Award the newspaper ‘Komsomolskaya Pravda’ on which site the special heading of the Award, and also open voting is started already is. The main objective of partnership OZON.ru and agency — to bring ‘THE RUNET BOOK AWARD’ to new level of recognition among target audience, and also to increase level of a quoting in media to the environment.