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News

7 September 2022 Yakitoria and Poleznye svyazy joint presentation at RESTO EXPO 2022
Vladimir Zverev, Director of the Communications Agency Poleznye svyazy took part in the RESTO EXPO 2022 conference, which was held online from September 6 to 13. The role of online reputation in identifying consumer expectations of restaurant guests was the subject of a joint presentation by Vladimir Zverev and Elena Gordiy,...
15 April 2022 VSK became the insurance media leader with the support of Svyazy
According to the results of March 2022, VSK Insurance House became one of the leaders among federal insurers in terms of the number of mentions in the media. In October 2021, VSK and the Communications Agency Poleznye svyazy began cooperation in promoting VSK in federal and regional media. VSK's citation increased by almost...
17 November 2021 New art project "Yakitoriya Collection" introduced to media
On November 17, 2021, a press lunch for media representatives was held at the Yakitoria restaurant on Novoslobodskaya. At the beginning of the event, Alexander Muratov, Development Director of the company that owns the Yakitoria brand, discussed with journalists the current state of the industry and the impact of the pandemic...
4 September 2021 Information support to VSK at the Eastern Economic Forum in Vladivostok
International Eastern Economic Forum - 2021 was held in Vladivostok from 2 to 4 September 2021. VSK Insurance House was the organizing partner of the event. Andrey Bogdanov Director of the Far Eastern branch of VSK Insurance House took part in the discussion Technologies for Health. Irina Yarovaya, Deputy Chairman of the...
10 August 2021 The Communications Agency Poleznye svyazy restarts with the SberLeasing
The Communications Agency Poleznye svyazy won the tender of the PR-support of the SberLeasing. In 2016-2017, the agency has already been promoting the company in mass media and writing texts for its corporate magazine. Increasing the citations of SberLeasing in federal and regional media will be the key task under the terms...
28 July 2021 Poleznye svyazy provided information support to VSK in Kazan
The annual VII International Machine-Building Cluster Forum was held in Kazan from 28 to 30 July. VSK Insurance House was a partner of this event and organized a business roundtable on the topic “Business in the digital era. How to ensure profitable growth, customer and employee loyalty". Representatives of Russian...
24 June 2021 Yakitoriya and Tinkoff Kassa discussed the prospects of foodtech
On June 24, 2021, the Yakitoriya restaurant on Novoslobodskaya Street hosted a press lunch dedicated to the results of the first quarter of the restaurant business, as well as the introduction of new requirements from the capital's authorities in relation to public catering establishments. Top managers of Yakitoriya and...
17 May 2021 Information support for the anniversary of Moskommertsbank
The Communications Agency Poleznye svyazy will provide information support for the anniversary of Moskommertsbank.This year, Moskommertsbank celebrates the 20th anniversary of its work in Russia. The objectives of the PR support for the anniversary include media coverage of the twentieth anniversary of the bank's presence...
18 January 2021 Svyazy expands cooperation with OTP Bank
The Communications Agency Poleznye svyazy have been cooperating with OTP Bank since 2017. Since January 2021th the Agency and the Bank are expanding their partnership. The main task of the PR support will be to increase the citation of speakers of OTP Bank in regional media, increase their recognition in the regions where...
14 January 2021 Poleznye svyazy will provide PR support to SATEL
In 2021, The Communications Agency Poleznye svyazy will provide PR support to one of the leading Russian IT companies, SATEL. The agency will promote the brand in federal business and industry media. There are two key areas of cooperation between SATEL and Poleznye svyazy: publication of expert comments and articles of...