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News

1 March 2024 New format of monitoring for Home Bank
The Communications Agency Poleznye svyazy together with the press service of Home Bank launched a new format of monitoring media and social networks for the needs of the bank in February 2024. All significant informational news from the banking and financial sector and mentioning Home Bank are available to the company’s...
3 October 2023 Poleznye svyazy continues cooperation with SberLeasing
The Communications Agency Poleznye svyazy won the tender for PR support for SberLeasing once again. The agency promoted the company in the media in 2016-2017. It has been preparing materials for the corporate magazine since 2021. Increasing SberLeasing's citation rates in federal and regional media has become a key goal...
13 September 2023 Support for VSK participation in the Eastern Economic Forum - 2023
The VIII Eastern Economic Forum was held in Vladivostok from September 10 to 13, 2023. The Communications Agency Poleznye svyazy provided information support for VSK participation in the event. The Agency ensured regional media coverage of Company’s participation in the forum. It organized interviews with top managers...
29 June 2023 Svyazy took part in the festival of insurers
More than 600 representatives of the insurance market gathered in Moscow on June 29. Insurers competed in culinary skills. Participants cooked, treated and competed for the audience award in real time. They also submitted dishes from different cuisines around the world to the competition of an independent jury. Vladimir...
6 April 2023 The first BAIC dealership in Russia opened in Major City
On April 6, the opening of the first dealer center of the Chinese automobile brand BAIC in Russia took place. More than 150 guests: journalists from business, industry publications, TV channels and radio stations visited the event. The Communications Agency Poleznye svyazy provided informational support for the event. Zhao...
16 January 2023 PR support for the 30th anniversary of VSK
The Communications Agency Poleznye svyazy will organize a series of regional PR campaigns for VSK Insurance House, which will be held in honor of the 30th anniversary of the company's branches in 2023. The agency will provide coverage of the newsbreak in the leading regional media - websites, newspapers and TV channels...
7 September 2022 Yakitoria and Poleznye svyazy joint presentation at RESTO EXPO 2022
Director of the Communications Agency Poleznye svyazy took part in the RESTO EXPO 2022 conference, which was held online from September 6 to 13. The role of online reputation in identifying consumer expectations of restaurant guests was the subject of a joint presentation by Agency and Elena Gordiy, Marketing Director...
15 April 2022 VSK became the insurance media leader with the support of Svyazy
According to the results of March 2022, VSK Insurance House became one of the leaders among federal insurers in terms of the number of mentions in the media. In October 2021, VSK and the Communications Agency Poleznye svyazy began cooperation in promoting VSK in federal and regional media. VSK's citation increased by almost...
17 November 2021 New art project "Yakitoriya Collection" introduced to media
On November 17, 2021, a press lunch for media representatives was held at the Yakitoria restaurant on Novoslobodskaya. At the beginning of the event, Alexander Muratov, Development Director of the company that owns the Yakitoria brand, discussed with journalists the current state of the industry and the impact of the pandemic...
4 September 2021 Information support to VSK at the Eastern Economic Forum in Vladivostok
International Eastern Economic Forum - 2021 was held in Vladivostok from 2 to 4 September 2021. VSK Insurance House was the organizing partner of the event. Andrey Bogdanov Director of the Far Eastern branch of VSK Insurance House took part in the discussion Technologies for Health. Irina Yarovaya, Deputy Chairman of the...