| |
 |
 |
 |
 |
 |
 |
 |
 |
tel.
+7 499 257 30 05
+7 499 257 13 81
+7 499 257 14 35
+7 495 661 23 29
+7 495 661 23 27
+7 916 238 62 28
info@svyazy.ru
|
|
|
|
| |
Our principle is to provide our customers with a service which they actually need at the moment. Before working on any project, we analyze the current state of public relations of the customer and provide our recommendations to the customer. The following products are currently in the greatest demand:
Corporate PR
• Promotion of a client company in the national, regional, and international media (promotion of the brand, top management, business technologies or other aspects of their business)
• Developing a system for long-term interaction between the customer's media relations service and the target mass media
• Media training
• Arrangement for participation in major Russian and international sector trade shows
• Promotion of the client company’s top managers at business conferences, seminars, and round tables
• Participation of the client company in major business contests (Company of the Year, Manager of the Year or similar)
• Analysis of competitors’ media activity, PR campaigns, and development of communications strategies |

Product PR
• Coverage of a client company's products in mass media (new packaging, consumer qualities, etc.)
• Design and implementation of complex consumer events
• PR support for promo actions (dealing with the media, event management)
• Supporting the launch of new products (media events, development of a PR concept for promotion, arranging presentations)
• Regional programs of product promotion (organization of road shows, dealing with regional media, and arranging events for dealers) |

Crisis management programs
• Development of a "Red kit", i.e. a set of corporate documents and instructions on crisis management using the resources of the client company's internal divisions and external consultants
• Monitoring expected possible crisis situations and preparation of possible PR solutions
• Organizing fast interation with the media while a crisis situation is unfolding
• Development of programs aimed at elimination of negative consequences of a crisis for the client company's reputation and top management
|

PR support for a client company's operations on a subscription basis
• Monitoring of references to the company and its brands in the media, analysis of competitors’ media activity
• Making up a calendar of events, which are good candidates for the client company's participation, or which are to be managed
• PR support for the customer’s ATL and BTL efforts
• Working as a press service for a client company
• Design, development, and publication of corporate publications |

Working on media projects
• Arranging media events (press conferences, media tours, press lunches) at regional and national level
• Publication of stories in federal (national) and regional target media (print media, newswires, radio, television, and the Internet)
• Arranging interactions with international media
|
|
|
|
|
 |
 |